
11mo ago
In today's episode I’m focusing on the one and only Steve Jobs. The visionary founder of Apple that changed the world and inspired mine. I’ve looked at thousands of hours of interviews, comments made by his former colleagues and team members, interviews with his wife and I’ve even interviewed his biographer who was given exclusive permission to follow Steve Jobs for years before he passed away. Steve Jobs, didn’t just change the world; he redefined the way we live, work, and connect with one another. This is 100 CEO’s and This, is Steve Jobs. 00:00 Intro 01:17 Biography of Steve Jobs Apple Founder 13:00 Lesson 1: You must Pursue Perfection 15:55 Lesson 2: Everything should be as simple as possible, but not simpler. 20:17 Lesson 3: Your product should be built with humans front of mind. 25:14 Lesson 4. Saying No is more important and difficult than saying Yes. 30:08 Lesson 5. Listen to your instincts, not just surveys. 33:44 Lesson 6: Failure is your friend 37:11 Lesson 7: You must distort reality. 40:20 Lesson 8: Sell stories, not products. 44:43 Lesson 9: You must stay curious 47:43 Lesson 10: Aim to Dent the Universe 50:33 Summary of Steve Jobs Life and Lessons Instagram: @100CEOs
Not analyzed yet. Claude will break down the pattern and write 3 variants in your voice.
Open cold on outdoor city. Sound on. Visual question in the first frame.
Brickell · Roll camera before you arrive at Brickell Ave at golden hour or Biscayne Blvd south of 5th. The reveal IS the hook.
Establish outdoor city with your hero prop. Wide on the 16mm so the GT3 RS sells the scale.
Brickell · Keep the prop count to 1. More props = more cuts = lower retention.
Use direct to camera rant to deliver the rewatch moment. One idea, one take.
Brickell · Cut on the reaction, not the line. If it's a price reveal, hold the number on screen for 1.5s.
Show the consequence. Bystander head-turn, valet face, on-screen receipt — whatever makes the payoff feel real.
Brickell · Casa Tua and Komodo valets are cinematic. E11even paddock for nightlife crowd. Hard Rock paddock during F1 weekend = prebuilt audience.
Claude will write 3 hook + angle combos in your voice you can queue as today's film.
Implicit beats explicit. Let the caption + pinned comment ask. End on the asset, not your face.
Brickell · Tag @imalexgunnar in the caption. Pin the objection comment within 60s of posting.