If you want to become a millionaire, the best place to start is by reading. Here are 3 of the best b

2w ago

hook · if you want X start with Ycuriosity gap

What worked

if you want X start with Y

The hook taps into aspirational identity ('become a millionaire') and immediately lowers the barrier to entry with something accessible ('start by reading'). It packages a listicle (3 books) inside an aspirational frame, which gives viewers both the dream and a simple next step. The 'if you want X, do Y' structure is clean and creates instant curiosity about which three books made the cut.

How to steal it

setting · outdoor city

01
Hook (0-2s)
Open with the "if you want X start with Y" beat. No intro card, no logo, no greeting.
Brickell · Roll camera before you arrive at Brickell Ave at golden hour or Biscayne Blvd south of 5th. The reveal IS the hook.
02
Set the frame (2-4s)
Establish outdoor city with your hero prop. Wide on the 16mm so the GT3 RS sells the scale.
Brickell · Keep the prop count to 1. More props = more cuts = lower retention.
03
Payoff (4-9s)
Use direct to camera rant to deliver the rewatch moment. One idea, one take.
Brickell · Cut on the reaction, not the line. If it's a price reveal, hold the number on screen for 1.5s.
04
Reaction / proof (9-13s)
Show the consequence. Bystander head-turn, valet face, on-screen receipt — whatever makes the payoff feel real.
Brickell · Casa Tua and Komodo valets are cinematic. E11even paddock for nightlife crowd. Hard Rock paddock during F1 weekend = prebuilt audience.

Your version

Alex-voiced hooks3/3

Variant 1

If you want to manage creators for Nike, start by sending these 3 DMs.

Alex at his desk in the Brickell penthouse, walks through the exact three cold DMs he sent to land his first Nike creator campaign at OVO. Tactical, specific, viewer can copy it tonight.

Variant 2

If you want a GT3 RS in your driveway, start by learning these 3 skills.

Opens with a shot of the $500k Porsche GT3 RS parked outside, then Alex breaks down the three core skills (cold outreach, media kit building, deal negotiation) that let him buy that car from creator management commissions.

Open this in brainstorm →

🎬 Steal now (3)