2.6x baseline
YT
danmartell·106.6K views
10 Books you have to read this year
2mo ago
hook · numbered must-do list this yearcuriosity gap
10 Books you have to read this year
What worked
viral 0hook 0numbered must-do list this year
The '10 Books' format is a classic listicle that promises valuable information and easy consumption.
▸Deep analysis
The '10 Books' format is a classic listicle that promises valuable information and easy consumption.
How to steal it
setting · outdoor city
- 01Hook (0-2s)
Open with the "numbered must-do list this year" beat. No intro card, no logo, no greeting.
Brickell · Roll camera before you arrive at Brickell Ave at golden hour or Biscayne Blvd south of 5th. The reveal IS the hook.
- 02Set the frame (2-4s)
Establish outdoor city with your hero prop. Wide on the 16mm so the GT3 RS sells the scale.
Brickell · Keep the prop count to 1. More props = more cuts = lower retention.
- 03Payoff (4-9s)
Use direct to camera rant to deliver the rewatch moment. One idea, one take.
Brickell · Cut on the reaction, not the line. If it's a price reveal, hold the number on screen for 1.5s.
- 04Reaction / proof (9-13s)
Show the consequence. Bystander head-turn, valet face, on-screen receipt — whatever makes the payoff feel real.
Brickell · Casa Tua and Komodo valets are cinematic. E11even paddock for nightlife crowd. Hard Rock paddock during F1 weekend = prebuilt audience.
Your version
Alex-voiced hooks3/3
Variant 1
10 things I did before 25 that bought me a GT3 RS.
Alex walks through 10 actual moves he made from quitting ZoomInfo to closing Nike deals, filmed walking around the GT3 in the Brickell garage. Each item is a concrete tactic, not fluff. Ends with ROSTER CTA.
Variant 2
10 cold emails that landed me Nike, Gymshark, Celsius, and Gatorade.
Alex breaks down 10 real outreach principles he used to close brand deals at OVO Talent, showing snippets of actual campaign results on screen. Filmed at the penthouse desk. Teaching format, rapid fire.