
1y ago
I'm going to share with you the rules of business that have made me so rich I actually question the meaning of making money these rules are what allowed me to go from broke 22 yearold to a multi-millionaire today some of these rules I picked up on my own during my 27-year career as an entrepreneur and others I learned from some of the highest net worth individuals you probably know so without further explanation these are the 13 rules of business the first rule is to take the credit card get paid had a kid ask me on this hike I host every Tuesday how do I start a business and I just replied take the credit card a business is started when money exchanges hands essentially a stranger gives you money for your product or service and it's not hard you can either take cash you can use stripe you can use PayPal you can use venmo just figure out what you want to sell and ask for it the payment validates that they actually have a problem they want help with see a lot of people will tell you like hey go start that business that sounds great and you'll go off and build a bunch of stuff come back and guess what they're like cool I don't need it and you're like you were saying you're going to buy don't abuse this get them value deliver the thing you sold
Becoming wealthy, successful, and having freedom and control over their life.
Sharing a vulnerable story to build rapport. Dan Martell sharing his experience in rehab makes him human and more relatable. Alex could share personal struggles in the talent management world.
“I'm going to share with you the rules of business.”
Formula · Problem (wanting wealth) + Solution (rules) + Promise (wealth) = High Viewership [Problem]: Aspiring ____ feel lost and don't know the secret rules. [Solution]: Here are the X simple rules that successful ____ use. [Promise]: Follow these rules and you can achieve ____.
I'm going to share with you the rules of business that have made me so rich I actually question the meaning of making money.
Open with the "numbered rules that made me rich" beat. No intro card, no logo, no greeting.
Brickell · Roll camera before you arrive at Brickell Ave at golden hour or Biscayne Blvd south of 5th. The reveal IS the hook.
Establish outdoor city with your hero prop. Wide on the 16mm so the GT3 RS sells the scale.
Brickell · Keep the prop count to 1. More props = more cuts = lower retention.
Use direct to camera rant to deliver the rewatch moment. One idea, one take.
Brickell · Cut on the reaction, not the line. If it's a price reveal, hold the number on screen for 1.5s.
Show the consequence. Bystander head-turn, valet face, on-screen receipt — whatever makes the payoff feel real.
Brickell · Casa Tua and Komodo valets are cinematic. E11even paddock for nightlife crowd. Hard Rock paddock during F1 weekend = prebuilt audience.
7 rules I used to go from ZoomInfo sales rep to managing Nike creators.
Film face-to-camera in the Brickell penthouse, floor-to-ceiling windows behind. Walk through the actual operational rules that built OVO from nothing, each one tied to a specific deal or moment.
The business rules behind a $500k GT3 RS and zero employees.
Open with a walk-around shot of the GT3 in the Brickell garage, then cut to face-to-camera. Each rule maps to how the OVO model works: recurring revenue, 25% management fee, signing the right creators.
Implicit beats explicit. Let the caption + pinned comment ask. End on the asset, not your face.
Brickell · Tag @imalexgunnar in the caption. Pin the objection comment within 60s of posting.
Formula · Problem (wanting wealth) + Solution (rules) + Promise (wealth) = High Viewership [Problem]: Aspiring ____ feel lost and don't know the secret rules. [Solution]: Here are the X simple rules that successful ____ use. [Promise]: Follow these rules and you can achieve ____.
I quit my #1 sales job at 22. These 5 rules got me here by 25.
Start with old ZoomInfo badge or a screenshot of the leaderboard, then cut to the penthouse. Frame each rule as something corporate never taught him but closing Gymshark and Celsius deals did.